How to select dashboards that improve KPI tracking and increase project success rates

Dashboards can be an easy way track key performance indicators by aggregating project information from multiple sources into one visual display. Here’s how to select one that works for your company.

Read More »

4 Game-Changing Phrases To Help Make a Sale

Making a sale is all about how you frame your offer. The customer is not interested in what you have to sell, but in what he has to gain. The easiest way to make a sale is to continually put yourself in his shoes and discuss your product or service in terms of what effect it will have on your customer’s life or business.

Read More »

Making the Most of Your CRM

Customer Relation Management (CRM) is crucial for any company that relies on customer service in any capacity. Companies utilize their CRM software to measure and analyze data related to customer interaction and lifecycle. The goal of this process is to ultimately retain the majority of customers and drive sales for the business. For business owners and employees, having an effective CRM in place is absolutely essential in order to move forward and continue increasing sales in the long-term.

Read More »

Rethinking Sales and Marketing in the ‘Post-Truth’ Era

The Oxford English Dictionary made “post-truth” its 2016 Word of the Year, noting that use of the word had increased 2,000 percent over its usage in 2015. Oxford defined post-truth as occurring when “objective facts are less influential in shaping public opinion than appeals to emotion and personal belief.” What’s more, in the Post-Truth Era, you might be wondering, Will I need to be even more liberal in my treatment of “the truth” just to keep up with my competitors?

Read More »

The 3 Most Common Closing Curveballs (& How Sales Reps Can Avoid Them)

In sales, the occasional closing curveball is inevitable. But if you’re consistently encountering unwelcome surprises in the later stages of your sales process, the problem doesn’t lie with your prospects: It lies with you. Asking the right questions along the way will help you identify potential obstacles while there’s still time to deal with them — and meet your quota.

Read More »