Go To...

Tag: skills

Six Personality Types Involved In Business Transformation Projects (And How To Manage Them)

Mark Hozza
 | March 2, 2018
 |  No Comments
 |  Categories: Management, Reposts, Strategy

In business transformation management, it is typical that people pick a change management model and try to push everything into that formula. That’s why 70% of change management projects fail and why we need to rethink our approach. But no matter what changes or breakthroughs are made to the old systems, keep in mind that one constant will always remain: the different personalities of those at the helm.

Read More »

4 Ways to Build an Innovative Team

Mark Hozza
 | February 21, 2018
 |  No Comments
 |  Categories: Management

One of the most common questions I get asked by senior managers is “How can we find more innovative people?” I know the type they have in mind — someone energetic and dynamic, full of ideas and able to present them powerfully. It seems like everybody these days is looking for an early version of Steve Jobs.

Read More »

How to Captivate an Audience With Your Next Presentation

Mark Hozza
 | January 5, 2018
 |  No Comments
 |  Categories: Original Content, Personal Development

We’ve all been in the audience when a presenter gets on stage and manages to get everyone interested in what they’re saying. You can probably also remember a time when the presenter has difficulty engaging with the audience, and the eyes of those in the audience begin to glaze over. For many people without public speaking experience, it can be difficult to avoid the latter scenario, but with practice, anyone can captivate an audience.

Read More »

In Sales? Your Personal Brand Matters More Than Ever

Mark Hozza
 | December 25, 2017
 |  No Comments
 |  Categories: Reposts, Sales and Marketing

Beware of the social media guru! I recently read an article by one of them about why personal branding for a salesperson was useless.

Really? Let’s remember where we as sellers (and marketers) have come from.

In the past, the only way people got to find out about our products and services was by interrupting them. Either through advertisements or cold calling.

There was no internet, the buyer was pretty unsophisticated.

Read More »