Want to Be a Better Leader? Read This
A conversation about leadership with author Kimberly Davis.
Category: Reposts
This is what meetings will look like in 2028
In recent years, the proliferation of BYOD — or “bring your own device” — has emerged as a major trend in the work landscape. Be it laptops, smartphones, or tablets, many employees are now able to collaborate from the comfort of their own devices.
I’ve seen this trend make meetings more effective and perhaps even enjoyable. Here’s how the BYOD landscape will continue to change the way meetings are viewed and conducted over the next decade, and how it could affect your company’s meeting culture.
Will Customer Profiles Replace Marketing Personas?
Emerging technologies make it possible to move segmentation and personalization models beyond marketing personas to distinct, individual customer profiles.
The ability to collect customer information — and organize it (i.e., big data) and draw insights from it (i.e., machine learning) — makes it possible for marketers to evolve.
This evolution from buyer personas to individual profiles can provide superior personalization and an enhanced experience for shoppers. In turn, retailers may sell more products if they offer a more personalized shopping experience.
5 Ways to Build a Great Company Culture
A sturdy and comprehensive culture will provide your workforce with the proper guidelines to work within
5 Traits Every Sales Hire Should Possess (& How to Uncover Them in an Interview)
Fire. We are told to look for “fire” in new sales reps so they’ll have a burning desire to find and close deals. And while drive is tremendously important, staying composed, focused, and motivated during long sales cycles requires more.
3 Simple Ways to Motivate Your Employees and Make Them Proud
It’s good to be the boss. But what about the other roles in your company?
Cold Calling is Dead. Here’s an Effective New Approach
It’s time to ditch the cold calling to heat up sales.
AI Is Taking the Art Out of Sales
Move over Alec Baldwin, robots are the ultimate closers.
3 Core Sales Funnels to Fuel Your Quest for Online Income
A reliable sales funnel is the key to a thriving business.
5 Tips for Effectively Scaling an Inside Sales Team
Scaling has probably been one of the most rewarding – but also challenging – things I’ve had to do as the co-founder of a SaaS startup. While the rush of bringing on ambitious new team members or opening offices in new countries never gets old, getting to the point where our organization had a process in place for how to scale has been, admittedly, a challenge at times. Perhaps what is the most important thing to do — and what takes the most precision — is finding that right mix of the right people to help accelerate your company’s growth and carry your vision forward.