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How to Develop a Successful Event Marketing Plan

Imagine planning the perfect Thanksgiving dinner party, but forgetting to tell your friends and family about it–how do you think that turns out?
Read more at https://www.business2community.com/marketing/how-to-develop-a-successful-event-marketing-plan-02153266

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4 Sales Trends That You Need To Know About In 2019

The world of sales has been rapidly changing in the last few years as new technology evolved and became more accessible to businesses and sales teams across niches. The question is, what will 2019 bring to the table? What will be the biggest trends in sales happening in 2019?

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4 Techniques for Effective Consultative Selling

To traditional sellers, consultative selling can feel intimidating. Instead of maintaining power in the selling process, the seller must yield it to the buyer. It’s certainly not easy to do, but consultative selling can pay off because it provides the personalized experience that modern buyers have grown to expect today.

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How Marketing Operational Excellence Facilitates Growth and Customer Value

IBM’s Modern Marketing Mandate posited that “CMOs have always needed to take their industry’s pulse and devise appropriate competitive responses … today, the mission needs to extend beyond market research and marketing campaigns.
Read more at https://www.business2community.com/marketing/how-marketing-operational-excellence-facilitates-growth-and-customer-value-02148926

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