Posts

5 Social Media Marketing Trends That Will Dominate 2019

The world of social media is constantly changing, bringing new trends, ideas, and unspoken rules each year. In most cases, the changes aren’t sudden or unexpected, but rather gradual and relatively predictable – for example, who was really surprised to see Google + shut down?

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The AI Survival Guide For Leaders

Artificial intelligence’s takeover is not an impending possibility — it’s here. We use GPS without a thought, accept guidance from customer service bots, and our interests quickly turn into smartphone recommendations. From these experiences, I can’t help but connect the dots to the impact they will have on the passion I hold professionally dear: leadership

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A Guide To All-Hands Meetings: Why You Should Have Them And One Reason Not To

Even with the pervasive anti-meeting bias in companies today, the all-hands meeting — sometimes referred to as a town hall — is likely the second-most important meeting that you should be having. Your leadership team meeting takes the top spot. After all, if there’s no coordination there, then there’s no need to gather everyone for an all-hands.

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In a tech-driven future, employers want ‘people’ people

THE job market of today couldn’t be more different to that of just one generation ago. Heck, it’s shifting so fast, just a couple of years can render some positions obsolete and new positions, previously unheard of, the new in-demand profession.

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3 Ways to Measure Your Teams’ Productivity

There is no possible way to evaluate every team you manage with the same criteria, as the mark for success differs with regards to the type of work that is being completed. Here are three numbers to track to ensure that your team is being productive and constantly moving in a forward direction.

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The Mechanics Of Strategy

When we think of strategists, we tend to think of men (C-level folks are still mostly men) with giant foreheads seeing things the rest of us cannot. But strategy is often more prosaic, more mechanical. For example, when it comes to supply chain strategy, there is a playbook that can be followed.

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CEOs Taking A Stand: Moral Imperative Or Cynical Marketing?

It sometimes seems like everything these days is political. During this week, election week, perhaps it should be. But in a deeply divided (and pretty evenly by the looks of it) country, how smart it is for corporate leaders to wade into the political morass or the cultural wars that accompany politics?

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