5 Things About Your Brand Your Sales Team Must Sell If You Expect Anybody to Buy Your Product
Your salespeople are front-line brand ambassadors. Make sure they are sending the right message.
Tag: Organization
How To Build A Work Culture That Appeals To All Generations, From Millennials, To Gen Z And Beyond
“People picked on my generation. People picked on my fathers’ generation. People are picking on this generation, and I think it’s wrong,” says Scott McGohan, CEO at McGohan Brabender, a company that provides employee benefit consulting, compliance, and health risk management.
“We have to understand technology and communication paths that are going to be attractive [across generations], but to pretend that they’re going to think differently than a lot of us—I think it’s immature,” says Scott.
“ Stop trying to figure out generations. If you just care about people, you’ll be fine ,” he says. “When we just lead with our heart, in my opinion, we win every time.”
5 Traits Every Sales Hire Should Possess (& How to Uncover Them in an Interview)
Fire. We are told to look for “fire” in new sales reps so they’ll have a burning desire to find and close deals. And while drive is tremendously important, staying composed, focused, and motivated during long sales cycles requires more.
5 Tips for Effectively Scaling an Inside Sales Team
Scaling has probably been one of the most rewarding – but also challenging – things I’ve had to do as the co-founder of a SaaS startup. While the rush of bringing on ambitious new team members or opening offices in new countries never gets old, getting to the point where our organization had a process in place for how to scale has been, admittedly, a challenge at times. Perhaps what is the most important thing to do — and what takes the most precision — is finding that right mix of the right people to help accelerate your company’s growth and carry your vision forward.
Let’s Change Our Perception Of Employee Engagement
Of the many skills today’s business leaders must possess, perhaps the most vital is the ability to “read the signs” — to adapt to changes, the future and threats that may affect their business.
The Leader’s Guide to Corporate Culture
by Boris Groysberg, Jeremiah Lee, Jesse Price and J. Yo-Jud Cheng Republished from Harvard Business Review, January 2018 Strategy and culture are among the primary levers at top leaders’ disposal in their never-ending quest to maintain organizational viability and effectiveness. Strategy offers a formal logic for the company’s goals and orients people around them. Culture…
The 1 Reason Most People Quit (and 5 Things You Can Do to Prevent It)
Five ways to transform your disengaged employees.
To Engage Employees, Leaders Need to Talk Less–and Connect More
3 important ways to engage employees in your company’s mission and brand
5 Places Where Sales And Marketing Can Collaborate In 2018
Sales and marketing often work separately for many reasons. They don’t understand each other, which creates conflict about what really delivers revenue for the company. There are also many rumblings among the sales team members about a lack of real support by marketing. Even leadership has a tendency to put both in silos to maintain the distance.
How Leaders Build — And Destroy — Trust
Trust is the belief or confidence that one party has in the reliability, integrity and honesty of another party. It is the expectation that the faith one places in someone else will be honored. When I asked 537 managers how leaders build and destroy trust, here is what I learned . . .