CRM – Page 3 – Dragonfly

The Secret Structure of Winning Sales Calls Mimics Great Storytelling

Mark Hozza

| August 18, 2017

| Categories: Management, Reposts, Sales and Marketing, Strategy

It used to be the day and life of a sales person was defined by how many sales calls they made. Productivity was king. If a great sales person could get a prospect on the phone, it was highly likely that a deal would get done. Having been a sales rep, who ‘dialed for dollars’, a manager who pushed my teams to constantly be working leads to someone who is constantly on the lookout for sales best practices – I was pleasantly surprised to find some compelling new research tackling the topic of what makes a winning sales discovery call.

10 Things Sales Reps Hate with Passion!

Mark Hozza

| August 4, 2017

| No Comments

| Categories: Management, Reposts, Sales and Marketing

Sales professionals are a rare breed. Most are self-starters, personable, inquisitive, intuitive and passionate about their craft. They enjoy selling and revel when they are in contact with prospects or customers. They thrive on challenges and relish the benefits of being the CEO of their territory. When faced with a constant change, they welcome the freedom to design a roadmap to make their monthly, quarterly and yearly sales number. For most of them their customers become their friends and they enjoy seeing the value their products or services bring to their customer’s business.

Building a Data-Driven Culture Starts with the Team

Mark Hozza

| July 19, 2017

| No Comments

| Categories: Corporate Culture, Leadership, Management, Reposts

Being a data-driven organization is an ongoing process — you need to invest in the right team, infrastructure, software, and processes that can promote lasting change.

8 Things Any Good Marketer Should Know About Email

Mark Hozza

| July 12, 2017

| No Comments

| Categories: Reposts, Sales and Marketing

Email is the most valuable tool for any content marketer – and our research proves it. 93% of B2B marketers use email to distribute content, and of those, 91% consider email to be critical.
Email can do so much to help you build better relationships with your audience, understand individuals’ behaviors, and even maximize the reach of your paid social content.

How to select dashboards that improve KPI tracking and increase project success rates

Mark Hozza

| July 7, 2017

| No Comments

| Categories: Management, Reposts, Sales and Marketing, Strategy

Dashboards can be an easy way track key performance indicators by aggregating project information from multiple sources into one visual display. Here’s how to select one that works for your company.

8 Experts Reveal the Best Ways to Generate Leads With Content Marketing

Mark Hozza

| June 30, 2017

| No Comments

| Categories: Reposts, Sales and Marketing

Improve your struggling content marketing strategies with these eight lead generation ideas from the experts.

Making the Most of Your CRM

Mark Hozza

| June 2, 2017

| No Comments

| Categories: Original Content, Sales and Marketing

Customer Relation Management (CRM) is crucial for any company that relies on customer service in any capacity. Companies utilize their CRM software to measure and analyze data related to customer interaction and lifecycle. The goal of this process is to ultimately retain the majority of customers and drive sales for the business. For business owners and employees, having an effective CRM in place is absolutely essential in order to move forward and continue increasing sales in the long-term.